Hello my name is Vanessa Sanoja, I'm a lead art director and brand designer based in Santa Monica. I established my career focusing on brand identity, marketing collateral, packaging, interactive experiences, shopper marketing and environmental design.
I am currently working for GumGum in Santa Monica, California. My primary focus is the advertising business, working on account-based marketing programs for our top 50 accounts, creating branding for company and client events, and leading a creative studio of designers and writers.
My passion for art developed early in life when I collected unique packaging from different places around the world. I was also fascinated by the storytelling of Roald Dahl, which would feed my wild imagination as a child. I began doodling at an early age, first on the wall, and later on paper. I pursued this passion through high school where I received a scholarship for Graphic Design at The Art Institute of Dallas.
After graduating in 2005, I started my first job as an Environmental Designer at David Carter Design Associates, working on The Atlantis Hotel, Bahamas. My core responsibilties were mapping wayfinding, concepting signage, doing walk through installations and managing projects/clients/vendors.
When I'm not designing or doodling, I'm out in the show ring with my horses, jumping obstacles!